Fieldsports Press, the largest owner of prestige legacy fieldsports and outdoors lifestyle publications in the United Kingdom, proudly announces a long-term agreement with Topple, making them the exclusive firearms and fieldsports-friendly digital advertising demand partner for their suite of premium publications.
Fieldsports Press operates an esteemed collection of fieldsports and outdoors lifestyle magazines, including Fieldsports Journal, Shooting UK, Trout & Salmon, Gundog Journal, Airgun World, Sporting Gun Magazine, and Rifle Shooter.
With this partnership, Fieldsports Press aims to leverage Topple’s expertise in the digital advertising space, particularly within industries labeled as “restricted” by major advertising platforms, such as the firearms and hunting sectors.
Founded in 2020, Topple has quickly become the de facto censorship-free digital advertising platform, especially within the United States, by offering tailored solutions for industries facing advertising restrictions. This new partnership follows closely on the heels of an announcement that Beretta is providing strategic assistance and a dedicated annual advertising budget to support Topple’s expansion in European and UK markets.
“Partnering with Topple was the obvious choice for us as we continue the digital transformation of our suite of premium prestige fieldsports publications. Topple’s expertise and unique position in the market will help brands reach our affluent and engaged audience with sophisticated advertising solutions.”
“Partnering with Topple was the obvious choice for us as we continue the digital transformation of our suite of premium prestige fieldsports publications, remarked Simon Barr, CEO of Fieldsports Press. “Topple’s expertise and unique position in the market will help brands reach our affluent and engaged audience with sophisticated advertising solutions.”
“We are honored to play a key role in the digital transformation of such a prestigious suite of publications,” said Brian Aitken, CEO of Topple. “I have immense respect for what Simon Barr and the team over at Fieldsports Press have achieved with the print publications in such a short period of time, and I am incredibly excited about the future of both our companies. This partnership signifies a significant step forward in our commitment to supporting free-speech in advertising, especially within the firearms and fieldsports sectors in the United Kingdom.”
This strategic relationship offers brands unparalleled access to a dedicated audience of firearms and fieldsports enthusiasts, enabling advertisers to connect with consumers who are deeply passionate about their interests and hobbies. By working with Topple, advertisers can expect a seamless and effective approach to digital marketing in a sector that has historically faced significant challenges.
European and British marketers looking to tap into the affluent and up-market audience of shooting and field-sports enthusiasts are encouraged to try Topple out on a “pay as you go” model by creating an account at app.wearetopple.com.
Those who wish to learn more before testing out Topple’s digital advertising platform can schedule a demo with Alexander Joseph Rock Cooper, Director of Growth for Europe and the UK.
About Fieldsports Press:
Based in Edinburgh, Fieldsports Press is Europe’s foremost media powerhouse specialising in hunting, firearms, and outdoor pursuits. With a rich history extending over a century, Fieldsports Press manages an impressive collection of ten leading brands across distinct outdoor sectors. This includes the esteemed Shooting Times & Country Magazine, which has delivered weekly insights for 142 years, Trout & Salmon, a pillar in fly fishing journalism for nearly seven decades, and ShootingUK, the UK’s most popular website in the Fieldsports sector. Recognised as the definitive voice in the community, Fieldsports Press commands authority in producing top-tier content both digitally and in print for a dedicated audience that spans rifle, shotgun, airgun, gundog, and fly fishing enthusiasts.
About Topple Ad Network:
Topple Ad Network is the first free-market digital advertising platform, bringing modern advertising technology to historically restricted industries while providing a solution for other consumer industries to tap into this audience of engaged consumers around the world. Founded in 2020, by Brian Aitken and backed by investors such as 1517 Fund and Pete Brownell, Topple has quickly emerged as a disruptive force in the digital advertising landscape. Create your account today by visiting app.wearetopple.com.
