Gun Trade World, the premier global publication for the hunting, shooting, tactical, and police industries, is thrilled to announce its advertising integration with Topple, the revolutionary free-speech digital advertising platform.
This strategic move underscores Topple’s consolidation of premium publications within the firearms and fieldsports sectors, simplifying the digital advertising process for the industry.
By joining forces, Gun Trade World brings an additional 70,000 firearms industry professionals to Topple’s audience, enhancing the reach and effectiveness of digital advertising across top-tier publications.
Following its acquisition by Fieldsports Press last Friday, Gun Trade World’s integration with Topple revolutionizes the advertising landscape by unifying premier outdoors publications under one platform. Among other sites in Topple’s network, brands also have access to GunMart, ShootingUK, Fieldsports Channel, Fieldsports Journal, Gun Dog Journal, Trout & Salmon, Ammoland, Major League Fishing, Airgun World, Rifle Shooter, and Sporting Gun Magazine.
This move simplifies the ad buying process and boosts the efficiency of digital campaigns by offering advanced adtech features like conversion tracking, retargeting, and real-time reporting. Brands can now access competitive rates and scalable reach across the world’s leading conservative, firearms, fishing, and hunting publications.
"By integrating the entire Fieldsports Press catalog with Topple, we are creating a unified digital advertising solution that brands have long been waiting for. This platform provides the state-of-the-art technology and industry reach that will enable brands to connect with their global audience more effectively than ever before."
Simon Barr, the visionary behind Fieldsports Press and the new owner of Gun Trade World, expressed his enthusiasm about the acquisition and the integration with Topple, highlighting the transformative potential for the industry.
“We are not merely adding Gun Trade World to the Fieldsports Press portfolio; we are building the digital advertising future that our industry has been eagerly anticipating,” said Simon Barr, Owner of Gun Trade World and Fieldsports Press. “By integrating the entire Fieldsports Press catalog with Topple, we are creating a unified digital advertising solution that brands have long been waiting for. This platform provides the state-of-the-art technology and industry reach that will enable brands to connect with their global audience more effectively than ever before. We are here to transform digital advertising, delivering the tools and insights that will drive the next wave of growth for businesses in the hunting, shooting, and tactical sectors.”
Brands looking to leverage Gun Trade World’s expansive reach and Topple’s innovative digital advertising technology can create a commitment-free account on Topple’s platform today. This integration promises to deliver a more effective and streamlined advertising experience, maximizing the impact of digital campaigns and driving measurable results.
To get started, visit app.wearetopple.com/register.
About Fieldsports Press:
Based in Edinburgh, Fieldsports Press is Europe’s foremost media powerhouse specialising in hunting, firearms, and outdoor pursuits. With a rich history extending over a century, Fieldsports Press manages an impressive collection of ten leading brands across distinct outdoor sectors. This includes the esteemed Shooting Times & Country Magazine, which has delivered weekly insights for 142 years, Trout & Salmon, a pillar in fly fishing journalism for nearly seven decades, and ShootingUK, the UK’s most popular website in the Fieldsports sector. Recognised as the definitive voice in the community, Fieldsports Press commands authority in producing top-tier content both digitally and in print for a dedicated audience that spans rifle, shotgun, airgun, gundog, and fly fishing enthusiasts.
About Topple Ad Network:
Topple Ad Network is the first free-market digital advertising platform, bringing modern advertising technology to historically restricted industries while providing a solution for other consumer industries to tap into this audience of engaged consumers around the world. Founded in 2020, by Brian Aitken and backed by investors such as 1517 Fund and Pete Brownell, Topple has quickly emerged as a disruptive force in the digital advertising landscape. Create your account today by visiting app.wearetopple.com.
