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Where the next release
finds its audience.
Topple helps entertainment brands reach audiences discovering film, television, gaming and documentaries across premium publishers, in the editorial environments where they decide what to watch, play and experience next, with the targeting, retargeting and measurement to connect advertising to results.
Start Your Way
The audience is bigger
than
the category.
Entertainment audiences don't exist in isolation. People who watch films, play games, follow documentaries, or discover new series also spend significant time researching interests, products, hobbies, and lifestyles elsewhere online.
Topple gives entertainment advertisers another way to reach those audiences while they are engaged with relevant premium content, extending reach beyond the platforms audiences already associate with entertainment.
REACH
Use programmatic targeting to reach entertainment audiences during discovery and consideration, when they are actively researching, reading about, or engaging with content related to your release or brand.
CONTEXT
Place your brand alongside the editorial content where audiences are discovering new films, series, games, and entertainment, not just inside entertainment apps.
MEASUREMENT
Track campaign performance with conversion tracking and reporting to understand which audiences and placements generate results for your title or brand.
Proven at Scale
Conversions Tracked
Attributed Conversion Value
Campaigns Run
Two-Year Performance Audit: Mid-2024 Through Mid-2026
Reach people ready
for what's
next.
Entertainment brings together audiences across film, television, gaming, documentary, and live experience, engaged consumers with strong intent.
Film & Theatrical Releases
Streaming & Television
Video Games & Gaming
Documentaries
Entertainment & Media
Events & Experiences
Programmatic targeting. Premium publisher inventory. Display, video, and retargeting.
Not Another
DSP.
Programmatic Advertising Without the Open-Exchange Baggage.
Topple combines programmatic buying with a deliberately curated network of premium publishers, giving advertisers audience targeting, measurement and performance optimization beyond a single site or open marketplace.
Traditional
Site Direct
Buy the Site.
“Pick a site. Buy its inventory.”
- Limited audience targeting
- Limited retargeting
- Limited measurement
- Fixed inventory
Open Programmatic
Open Exchange
Buy the Impression.
“Buy impressions at massive scale across an open marketplace.”
- Massive Scale
- Variable Inventory
- Supply Fragmentation
- Limited Contextual Control
Topple
Topple
Buy the Audience.
“Reach the people you want across a curated network of premium content environments.”
- Curated inventory
- Audience targeting
- Conversion & revenue tracking
- Real-time optimization
The spend follows performance.
From first impression
to final conversion.
01
REACH
Find new customers across relevant premium publishers.
02
ENGAGE
Build awareness with display and video in editorial contexts.
03
RETARGET
Bring interested visitors back with precision retargeting.
04
MEASURE
Track conversions, revenue, and ROI in real time.
05
OPTIMIZE
Continuously improve performance with Topple’s optimization engine.
Go deeper.
Guide
Movies & Entertainment Advertising Guide
A practical overview for reaching film, streaming, gaming, and entertainment audiences through programmatic advertising.
→
Strategy
Advertising Beyond Google & Meta
Why diversifying your media mix produces better long-term customer acquisition results.
→
Education
How Programmatic Advertising Works
A practical introduction to programmatic targeting, publisher inventory, and display advertising.
→
Education
How Retargeting Works
Learn how retargeting campaigns keep your brand visible after the first visit.
→
Your budget
should buy ads.
Not software.
Or choose an Annual Ad Spend Plan below for additional benefits, including advertising discounts, additional features, retargeting, and enhanced support.
Annual Ad Spend Plans
100% of your plan goes toward advertising. No software fee.
We Make It Easy.
Create your account. Launch your first campaign. Start reaching the customers you want.
01
Create
Set up your Topple account in minutes.
02
Launch
Choose your audience, upload your creative, and launch.
03
Measure
Track clicks, conversions, sales and revenue.
app.wearetopple.com
Can movie studios advertise on Topple?
Yes. Movie studios and film distributors can use Topple to reach relevant audiences through programmatic targeting across highly curated premium publisher inventory, extending their reach beyond traditional entertainment and social platforms.
Can video game publishers advertise on Topple?
Yes. Video game publishers and gaming brands can use Topple to reach audiences beyond standard gaming environments, reaching consumers while they are engaged with other relevant premium content across the web.
What types of entertainment brands can advertise on Topple?
Topple can help a range of entertainment advertisers including theatrical film releases, streaming platforms, television networks, video game publishers, documentary producers, entertainment media brands, and live events and experiences.
Can Topple help promote new theatrical releases?
Yes. Programmatic targeting through Topple can help theatrical releases reach relevant audiences during the awareness and consideration phases, before and during a theatrical run, across highly curated premium publisher inventory.
Can documentaries and streaming content advertise on Topple?
Yes. Documentary films and streaming series can use Topple to reach audiences who are actively engaged with related topics, history, military, adventure, culture, and other interest-driven content categories, through premium publisher inventory.
How does Topple help entertainment brands reach new audiences?
Topple uses programmatic targeting to place entertainment brands alongside highly curated premium publisher inventory across a range of relevant contexts. This gives entertainment advertisers incremental reach beyond mainstream social and entertainment platforms.
Ready to reach more people
ready for what's next?
Put your brand in front of relevant audiences while they’re discovering, researching, and deciding what to watch, play, and experience next.