What happens when one of the most forward-thinking minds in shooting sports innovation sits down with one of the most disruptive voices in ad tech for the firearms industry?
That’s exactly what you get in the latest episode of the Gun Trade World Podcast, featuring Rob Gearing, founder and Managing Director of Spartan Precision Equipment, in conversation with Topple CEO Brian Aitken, who stepped in as co-host for this special episode.
Listen on Spotify: Made on the mountains: the Spartan Precision story, with Rob Gearing
Innovation From the Hills of England to the World Stage
Rob Gearing’s story is one of obsession, precision, and about as much real-world product testing as a man with access to mountains can put in. Spartan Precision started with the search for a better tripod and evolved into one of the most respected support systems in the shooting world — trusted by civilian hunters, long-range shooters, guides, military units, and defense organizations.
Their patented magnetic attachment system, ultra-light carbon-fiber construction, and field-ready modularity have made Spartan one of the only brands equally at home in the hunting blind and the MoD procurement office.
Why Topple Was in the Room
Spartan isn’t just a brand we admire — they’re a Topple advertiser and Rob Gearing is an investor in our mission to build the world’s first modern ad platform for firearms, hunting, and outdoor brands.
That alignment made this conversation bigger than gear.
Rob and Brian went deep on:
Spartan Precision’s origin story and innovative new Springbok bipod
The real challenges facing innovators in the 2A and outdoor ecosystem
How Spartan balances civilian and defense markets without losing its core identity
Why legacy ad platforms won’t give this industry a fair shake — and what’s finally changing
How brands can build direct demand even when mainstream platforms shut them out
Want More Conversations Like This?
We’ve curated a Spotify playlist featuring this episode plus discussions with leaders across firearms, hunting, and outdoor brands — including Magpul, LandTrust, Spartan, and more.
🎧 Listen to the Full Playlist: Topple’s Spotify Podcast Playlist
